Tuesday 16 March 2010

Big bra'd beauties wanted

THE Star in a Bra search 2010 is on.

Online retailer Brastop.com is currently scouring the country for naturally curvy girls, who have the chance to become the face and body of the new fuller bust brand Curvy Kate.

Despite the UK’s average boob size now being above a DD and the average dress size being a 16, many fashion brands still ignore models that relate to these statistics (although see previous post - well done Debenhams), Brastop.com is championing the UK’s shapely figures and their average 34G (yes I know!) customer by searching for a DD+ girl who is curvy, charismatic and confident with a fuller body and natural bust.

With more than 2,500 entrants in the first two years, Star in a Bra 2010 looks set to be even stronger with consumer awareness of plus size modelling increasing all the time. In the last 6 months several fuller figured shoots have taken place but the Star in a Bra search is looking to make real women modelling the norm, not just a novelty.

Laura Butler, Star in a Bra winner 2008, said: "Most lingerie brands either use stick thin girls or girls with fake boob and I could never figure out which bras would suit my shape.

"The Star in a Bra competition was a great opportunity for me to step into the spotlight and hopefully show how gorgeous a fuller figure can look in lingerie. It really kick started my modelling career and I still model with Curvy Kate and love all the shoots…and attention!"

No comments: